NannyKeeper vs GTM Payroll
Full-service household payroll and tax filing. Here's how NannyKeeper compares—and why families are making the switch.
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NannyKeeper
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GTM Payroll
About GTM Payroll
GTM Payroll Services is a full-service household employment specialist based in New York. Unlike self-service tools, GTM handles everything—payroll processing, quarterly tax filings, year-end documents, and even workers' comp placement. They've been in the household employment space for over 30 years and hold SOC 1 Type II certification.
What GTM Payroll does well
- True full-service: they file all taxes for you
- SOC 1 Type II certified (enterprise-grade security)
- Dedicated account manager
- Handles workers' comp and health benefits too
Where GTM Payroll falls short
- Expensive—$840/year for a single employee
- No free tier or payment tracking option
- No email deadline reminders (they file, so less relevant)
- Phone-based support may require callbacks
Why families switch to NannyKeeper
- Save $660+ per year with the same core features
- Get email deadline reminders for quarterly taxes
- Modern, self-service interface you control
- Free payment tracking tier available
Pricing verified June 2026. Verify current pricing on each provider's website.
Save $660 every year
That's $3,300 over 5 years—same compliance, same tax filings.
Enough for date nights, a family outing, or just keeping more of your money.
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Check what the IRS would flag about your current setup
If you've been running payroll on GTM Payroll, there may be compliance gaps worth knowing before you migrate. The free audit simulator takes 60 seconds and shows specific dollar exposure — FICA, Schedule H, state SUTA, 1099 misclassification.
Run the IRS audit simulatorWhat you get with NannyKeeper
Automatic tax calculations
Federal, state, and local taxes calculated for every paycheck. All 50 states supported.
Direct deposit available
Pay your nanny directly to their bank account. Starting at $6/transfer, plus 0.8% on amounts over $1,000 per transfer.
W-2 and Schedule H
Year-end forms generated and ready for you to file. No surprise fees.
Email deadline reminders
We remind you before quarterly deadlines so you never miss a payment.
Pay stubs
Professional pay stubs for every paycheck—great for your nanny's records.
State requirement tracking
We track what's required in your state and remind you of deadlines.
A note on full-service vs self-service: NannyKeeper is a self-service platform. We calculate taxes, generate W-2s and Schedule H, and remind you of deadlines—but you handle the actual filing with the IRS, SSA, and your state. Competitors like HomePay, GTM, Poppins, and SurePayroll offer full-service filing, meaning they file taxes on your behalf at a higher monthly cost.
One thing worth knowing: full-service asks more of you than it looks. To file on your behalf, you authorize the provider as your agent—power of attorney over your federal and state tax accounts. And it doesn't actually move the responsibility off you: household employment taxes are reported on your own 1040 (Schedule H), under your own Social Security number, so the IRS looks to the family no matter who submits the forms. The guarantees say so in the fine print too—they cover a penalty if the provider made the mistake, but never the tax itself. We've even had families come to us after a provider missed something for years, or simply didn't file what they were paying for, and left them to sort it out with the IRS. With NannyKeeper you stay in control, see exactly how every number was calculated, pay the IRS directly (about 15 minutes a quarter), and save hundreds a year.
Learn more about nanny taxes
Complete Guide to Nanny Taxes
Everything you need to know about household employment taxes.
Nanny Tax Calculator
See exactly what you'll owe in taxes for your situation.
Schedule H Guide
Line-by-line walkthrough of Schedule H for household employers.
State Requirements
Find the specific tax rules for your state.