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Save $660/year

NannyKeeper vs GTM Payroll

Full-service household payroll and tax filing. Here's how NannyKeeper compares—and why families are making the switch.

Recommended

NannyKeeper

Comparing

GTM Payroll

Monthly price
$18/mo
$70/mo
Year-end fee
Included
Included
Direct deposit
Included
Included
Annual total
$180
$840
Unlimited payroll runs
Federal + state tax calculations
Quarterly tax support
W-2 generation
Schedule H preparation
Direct deposit
Email deadline reminders
All 50 states supported

About GTM Payroll

GTM Payroll Services is a full-service household employment specialist based in New York. Unlike self-service tools, GTM handles everything—payroll processing, quarterly tax filings, year-end documents, and even workers' comp placement. They've been in the household employment space for over 30 years and hold SOC 1 Type II certification.

What GTM Payroll does well

  • True full-service: they file all taxes for you
  • SOC 1 Type II certified (enterprise-grade security)
  • Dedicated account manager
  • Handles workers' comp and health benefits too

Where GTM Payroll falls short

  • Expensive—$840/year for a single employee
  • No free tier or payment tracking option
  • No email deadline reminders (they file, so less relevant)
  • Phone-based support may require callbacks

Why families switch to NannyKeeper

  • Save $660+ per year with the same core features
  • Get email deadline reminders for quarterly taxes
  • Modern, self-service interface you control
  • Free payment tracking tier available

Pricing verified April 2026. Verify current pricing on each provider's website.

Save $660 every year

That's $3,300 over 5 years—same compliance, same tax filings.

Enough for date nights, a family outing, or just keeping more of your money.

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What you get with NannyKeeper

Automatic tax calculations

Federal, state, and local taxes calculated for every paycheck. All 50 states supported.

Direct deposit available

Pay your nanny directly to their bank account. Starting at $6/transfer.

W-2 and Schedule H

Year-end forms generated and ready for you to file. No surprise fees.

Email deadline reminders

We remind you before quarterly deadlines so you never miss a payment.

Pay stubs

Professional pay stubs for every paycheck—great for your nanny's records.

State requirement tracking

We track what's required in your state and remind you of deadlines.

A note on full-service vs self-service:NannyKeeper is a self-service platform. We calculate taxes, generate W-2s and Schedule H, and remind you of deadlines—but you handle the actual filing with the IRS, SSA, and your state. Competitors like HomePay, GTM, Poppins, and SurePayroll offer full-service filing, meaning they file taxes on your behalf at a higher monthly cost. If you're comfortable uploading forms yourself (it's easier than you think), NannyKeeper saves you hundreds per year.

Frequently asked questions

How much does GTM Payroll cost?
GTM Payroll costs $70/month, totaling approximately $840/year. NannyKeeper starts at $10/month ($100/year on annual billing), saving you $660/year for comparable features.
Is GTM Payroll worth it?
GTM Payroll offers true full-service: they file all taxes for you, which is valuable if you prefer a hands-off approach. However, at $840/year, it's one of the pricier options. If you're comfortable uploading your own tax forms—which is straightforward—a self-service tool like NannyKeeper gives you the same calculations and documents at a fraction of the cost.
What's the cheapest nanny payroll service?
NannyKeeper is the most affordable full-featured nanny payroll service, starting at $10/month ($100/year on annual billing) for the Starter plan. It includes federal and state tax calculations, W-2 generation, Schedule H preparation, and email deadline reminders. There's also a free tier for basic payment tracking.
Can I switch from GTM Payroll to NannyKeeper?
Yes. Switching is straightforward—you can enter your employee's information and any prior wages paid this year when setting up NannyKeeper. Your prior payroll history stays with your previous provider, but NannyKeeper will handle all calculations going forward and account for wages already paid when generating year-end documents.