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Comparison

HomePay vs GTM Payroll 2026: Compared

NannyKeeper Team
March 25, 2026
Updated April 10, 2026
7 min read

HomePay and GTM Payroll are both full-service nanny payroll companies. They calculate your taxes, file your quarterly forms, and handle your year-end documents. You don't touch a single form.

The catch? You're paying $840-$900+ per year for that convenience. And the differences between them come down to a few specific things: workers' comp, support quality, and pricing structure.

Verified accurate as of April 2026Sources: IRS Publication 926

How Do the Prices Compare?

HomePay now offers two tiers: Basic at $59/month ($708/year) and Premium at $75/month ($900/year). The Basic plan covers standard payroll and tax filing, while Premium adds dedicated phone support, tax ID applications, and a Care.com Premium membership.

GTM's base plan (EasyPay) runs about $70/month with year-end documents handled — though GTM doesn't publicly list all its fees, and there's a setup fee in the $75-$95 range that HomePay doesn't charge.

HomePay (Basic)HomePay (Premium)GTM (EasyPay)
Monthly price$59$75~$70
Setup feeNoneNone$75-$95
Annual total$708$900~$840+
Direct depositIncludedIncludedIncluded
All 50 statesYesYesYes

HomePay's Basic plan ($708/year) is cheaper than GTM on paper. But GTM includes extras like workers' comp placement and a dedicated account manager that HomePay reserves for its Premium tier ($900/year). If you're comparing full-service tiers with similar features, GTM at $840/year is actually cheaper than HomePay Premium at $900/year.

What Does GTM Offer That HomePay Doesn't?

A few things GTM has that HomePay doesn't.

Workers' compensation placement. GTM is the only household payroll service that places workers' comp policies directly. If you're in New York or California where workers' comp is required for household employers, that saves you the hassle of shopping for a policy separately.

Tiered plans. GTM offers four tiers: EasyTax (tax-only, $60/mo), EasyPay (payroll + tax, $70/mo), HR Platinum ($127/mo with labor law guidance), and Diamond ($227/mo). If you want extra help with labor law beyond basic payroll, GTM has options. HomePay now also offers two tiers (Basic and Premium), but with less range.

Dedicated account manager. GTM assigns you a specific person. HomePay routes you through a call center — and BBB complaints mention long hold times.

SOC 1 Type II certification. This is an independent audit of how they handle your data. Most household payroll services don't have it. Probably not a deciding factor for most families, but if you care about data security, it's worth noting.

What Does HomePay Offer That GTM Doesn't?

Care.com integration. If you found your nanny through Care.com, HomePay connects directly to your account. Care.com owns HomePay, so the data carries over. GTM has no marketplace integration.

No setup fee. HomePay doesn't charge anything upfront. GTM's $75-$95 setup fee is sometimes waived through referral codes, but it's not guaranteed.

Lower entry price (Basic only). HomePay's Basic plan at $59/month undercuts GTM's $70/month, but drops dedicated support and tax ID help. The comparable Premium tier at $75/month is actually more expensive than GTM.

Side-by-Side Feature Comparison

FeatureHomePay (Basic)HomePay (Premium)GTM (EasyPay)
Monthly price$59$75~$70
Setup feeNoneNone$75-$95
Annual total (est.)$708$900~$840+
Files taxes for youYesYesYes
Direct depositIncludedIncludedIncluded
Workers' comp placementNoNoYes
SOC 1 Type II certifiedNoNoYes
Dedicated phone supportNoYesYes (dedicated manager)
Care.com integrationYesYesNo
All 50 statesYesYesYes

Which One Costs Less Over Time?

HomePay's Basic tier ($708/year) is cheaper than GTM on paper, but it strips out dedicated support and tax ID applications. HomePay Premium ($900/year)—the tier with comparable features—is actually more expensive than GTM ($840/year). GTM includes a dedicated account manager and workers' comp placement at a lower price.

That said, both services cost $840-$900 per year for a single-employee payroll. The taxes they're calculating are the same whether you pay $100/year or $900/year. The difference is who clicks "submit" on the forms.

Who Should Pick Which?

Go with GTM if:

  • You need workers' comp insurance placement (especially in New York or California)
  • Data security certification matters to your family
  • You want a dedicated account manager, not a call center
  • You might want premium HR guidance (Platinum or Diamond tiers)

Go with HomePay if:

  • You found your nanny through Care.com and want the integration
  • You prefer simple, predictable pricing with no setup fee
  • The brand recognition and 20-year track record matter to you

What If You Don't Need Full-Service?

Both HomePay and GTM charge $708-$900/year primarily to file forms on your behalf. Filing takes about 15 minutes per quarter — four times a year, using the IRS website and your state's portal.

NannyKeeper calculates all the same federal and state taxes, generates your W-2 and Schedule H, and sends email reminders before every quarterly deadline. You file the forms yourself.

HomePay (Basic)GTMNannyKeeper
Annual cost$708~$840+$100–$180
Direct depositIncludedIncluded$6-$8/transfer
Files for youYesYesNo (you file)
W-2 + Schedule HIncludedIncludedIncluded
Deadline remindersYesNoYes
Free payment trackingNoNoYes
All 50 statesYesYesYes

Use our nanny tax calculator to see what you'd actually owe in your state before committing to any service.

See what you'll owe

Use our free calculator to estimate your nanny tax costs for 2026.

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FAQ

Is GTM Payroll cheaper than HomePay?

HomePay's comparable Premium plan is $75/month ($900/year) and GTM's EasyPay is about $70/month ($840/year). GTM is actually cheaper for comparable features, and includes a dedicated account manager and workers' comp placement. HomePay's stripped-down Basic tier ($59/month, $708/year) is cheaper but drops dedicated support and tax ID help. GTM has a $75-$95 setup fee that HomePay doesn't charge.

Does GTM offer workers' compensation for nannies?

Yes. GTM is the only nanny payroll service that places workers' comp policies directly. This matters in states like New York, California, and Massachusetts where household employers are required to carry workers' comp coverage.

Is HomePay owned by Care.com?

Yes. HomePay (formerly Breedlove & Associates) was acquired by Care.com and rebranded. If you found your nanny through Care.com, HomePay integrates with your existing account.

What's the cheapest way to handle nanny payroll?

Self-service tools like NannyKeeper start at $10/month ($100/year on annual billing) and cover all 50 states. You get the same tax calculations, W-2 generation, and Schedule H preparation — you just file the forms yourself using the documents and deadline reminders the platform provides. That filing takes about 15 minutes per quarter.

Can I switch from HomePay or GTM mid-year?

Yes. You can switch nanny payroll services at any time — sign up here and you'll be running payroll in minutes. Your new provider handles taxes going forward, and you'll receive a W-2 covering the full calendar year. Switching at the start of a quarter makes the transition cleanest.

Compare NannyKeeper vs HomePay →

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Sources & Verification
Cited Sources
Verified

April 2026

Content accuracy confirmed

Disclaimer: This article is for informational purposes only and does not constitute legal or tax advice. Tax laws vary by jurisdiction and change frequently. Consult a qualified tax professional for advice specific to your situation.

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